Thursday, 19 August 2010


Today I popped into an East London boutique that is cool through and through; from the amazing artwork on its exterior walls to the great collection of handpicked vintage items inside. Vintroville's co-owner and actress Meryl showed me around; and she may just be my new style icon. As Vintroville is located right next door to The Premises, Meryl is more used to entertaining the likes of Florence Welch, Kelis and other fashion conscious musos.You can keep up with news of visits from their starry clientele on their blog here.

As well as stocking hand picked and cleaned vintage pieces, the store also sells some work by new designers. Gemma Bishop's hair accessories and LauraLaura's hand embroidered vintage knitwear really caught my attention. Everything in the store is refreshingly affordable too, unlike so many overpriced vintage stockists.Pop in for a browse, a styling appointment or even for alterations.

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